258 South University Drive
Plantation, FL 33324
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Tuesday - Saturday:
9:30am - 5:30pm




We carry one of the world's finest selections of top-quality GIA certified diamonds. Please contact us and let us help you find the diamond you have always dreamed of.



The purer the color, the rarer the diamond is. Diamonds are graded by color, starting at D and continuing through the alphabet. Truly colorless stones, graded "D", are highest in quality and rarity. While many diamonds appear colorless, they may have subtle colored undertones and while beautiful, they will be less rare and therefore less costly. "Fancy" diamonds, in well defined colors that include, red, pink, blue, green and yellow are highly prized and particularly rare. To appreciate the beauty of each individual stone, you should compare diamonds side by side in our showroom with our highly trained staff.


The better a diamond is cut, the more brilliant it is. A well cut or faceted diamond, scintillates with fire (the lovely rainbow of colors that flash from within) and brilliance (the liveliness and sparkle). While nature determines a diamond's clarity, carat weight and color, the hand of a master craftsman is necessary to release its fire, sparkle and beauty. A diamond must be cut in a geometrically precise manner to maximize its brilliance.


The greater the diamonds clarity, the rarer it is. Few diamonds are completely flawless, only a few hundred are produced world wide per year. Most diamonds have identifying characteristics, yet most are invisible to the naked eye. To view a diamond, jeweler's use a 10x maginifying loupe or microscope which allows them to see the appearance of tiny crystals, feathers or clouds called inclusions. There are five categories that everyone interested in purchasing a diamond should be aware of when grading clarity. Let our experts show you the differences.


A diamonds size is measured in carat weight, and each carat is equal to 100 points. A .75 carat diamond is the same as 75 points or a 3/4 carat diamond. Since larger diamonds are rarer than smaller diamonds, the value rises exponentially with carat weight.

Carat is often confused with size even though it is a measure of weight. The cut of a diamond can make it appear larger or smaller than its actual weight


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